They just turned it upside down. It used to be a great big convention with thousands and gamers and booths for just about any studio you could imagine. In 2007 and 2008, they turned it into a business convention where only the industry was invited. It had very little media coverage and was meant to be just a low-key summit. For the fans, they set up the E 4 All expo which was pretty much the traditional E3. But very few people knew what this was and it was never as popular as the old E3.
*Most* of that is behind us now.
| Former Assistant Producer & Publicist of Reverie World Studios, INC.
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"The sky grows lighter my friends. The break of day should cheer the heart. But for us, sunrise brings only bloody war. Make thou ready. Defend my people well." - Prince Erian IV, Dawn of Fantasy